Victoria Tong

Senior Consultant

With a strong quantitative and analytical background, Victoria is responsible for conducting in-depth interviews, synthesizing qualitative findings, and extracting meaningful insights from interview data.

Prior to joining Principia, she was a Research Analyst at a tech firm where she led customer research interviews, analyzed research data to inform marketing strategy and thought leadership content, and continuously optimized and A/B tested marketing email sequences.

Victoria has a Bachelor of Science in Industrial and Systems Engineering from Rensselaer Polytechnic Institute, an MBA from St. John’s University, and a Certification in Data Visualization and Tableau from Cornell University.

What Victoria enjoys most about her role at Principia: “My role challenges me to hone the art of listening, which in turn helps build mindfulness, empathy, and stronger relationships with the individuals I meet as a Principian, as well as in my personal life.”