Principia Consulting has launched SupplyBuilder®, an online data product for the building materials industry designed to complement Principia’s other BuilderSeries® products. SupplyBuilder® delivers a detailed view of industry supply for major residential building product categories. This advanced tool provides executives with access to manufacturer sales and market share in both shipments and dollar sales while mapping product flow through the distribution channel. SupplyBuilder® also includes a filterable online database of manufacturers, distributors and dealers by location. Subscribers are able to modify geographic coverage maps of distribution networks down to company name for lumberyards, specialty one-step distributors, big boxes and hardware stores.

Manufacturers can examine the market through the SupplyBuilder® lens to gain insight into shifts in channel demand and margins delivered at each step. And manufacturers, distributors and dealers are empowered with detailed information regarding local distribution to identify potential gaps and competitive overlap down to the type of product and brand carried by each branch or yard location.

Example: Dealer Coverage By Manufacturer

“Principia is transforming how the building materials industry accesses and examines market information. Through Principia’s BuilderSeries®, companies now have more access to critical market data to meet their strategic and tactical needs than ever before. We are excited about how these products are enabling our clients to identify targeted opportunities and take specific actions for increased market success,” states Lou Rossi, Managing Partner at Principia Consulting.

SupplyBuilder® is currently available for purchase with nearly 20 individual product categories covering both interior and exterior products including cabinets, countertops and flooring to roofing, decking and siding.